28 Squared (282) is an entrepreneurial training program developed and used over the last7years, as a hands-on program centered in Brooklyn, New York. It has served artist and businesses in fashion, accessories, graphics, home product design, public relations and marketing interest! It was recently reformatted into its present state... so as to take it Global...From Trinidad to Cameroon, St. Lucia, Senegal, France New Jersey and Across the US, Independent designers have asked for this program... the goal is to create a "private label local version” with the accompanying "BKSTYLE" (A show and sale format proven to generate more sales)program.
What sets the 28 Squared program apart is the "how to" a process of
Actually guiding participants through each stage till they UNDERSTAND and can themselves STRATEGIZE & EXECUTE!
This program is being introduced in across the globe to help develop local fashion industries! Our goal is to help you develop your company to international standards without you having to leave Travel for training abroad.
The book focuses on a simple to 28 Steps/ chapter that explores core industry concepts Vital to your business
Sourcing inspiration/ trends; Fabrics/ Material
Conceptual Design, Exploration & Development
Business strategy, development and execution!
Line Development & Merchandising
Production and Finishing services
Branding & Intellectual property Management
Funding and Financial services an d support
Schools, Education & Training
Niche (specialist in this sector) Service Professionals & Professional Association
Pr/Marketing& Press;- both to Consumer/Trade
Space & Platforms for sales
Warehousing & Fulfillment Export/shipping
The program is run by Bonnie Sandy a designer with over 30 years as an independent designer... who now
"explores technology in the business of design and is interested in art of making, the Business of making and how emerging technology affects making!
"AS I SEE IT until "IDEAS" are tested in real business situations they are simply "THEORIES"